Sometimes, the next best thing to the real thing is almost identical.
We have recently supported PR agencies and brands with a series of exciting lookalike and tribute act activations – each designed to spark conversation, drive content, and add a touch of star power. Here’s a round-up of some of our latest double-take-worthy activations:
Spotted in Leeds! Ahead of Chappell Roan’s headline performance at Leeds Festival in August, Prohibition PR reached out to us looking to create a standout lookalike opportunity for their client.
‘Chappell Roan’ was seen dining at at Fléur Restaurant and Bar in The Light, Leeds. The shopping centre shared a reel capturing Truly Chappell sipping pink cocktails, engaging with passersby, and posing for photos. With pink walls, pink mayo, and Pink Pony Club energy in abundance, the surprise visit turned heads and set phones flashing. This cemented Fléur as one of Leed’s most Instagrammable dining spots.
🔗 Read more in the Yorkshire Evening Post
Wanting to create a standout marketing stunt at Wembley on the first night of Oasis’ London shows, Lasting Lemons enlisted our fantastic Liam Gallagher Tribute, Liar Gallagher. Armed with Bio&Me oat bars, Liar Gallagher mingled with fans, posed for photos, and was even captures by TimeOut London.
🔗 Catch the action on TikTok here & here!
During Beyoncé’s Cowboy Carter tour date at Tottenham Hotspur Stadium, our dazzling tribute act, Beyoncé Fierce, elevated the experience for Blue Light Card.
Five frontline workers named Mrs. Carter were treated like VIPs, arriving in sparkly cowboy hats for a denim carpet photocall. Paparazzi-style meet & greets and unforgettable social content amplified the launch of Blue Light Card Tickets, while Beyoncé Fierce brought the superstar magic.
At Pitbull’s Party After Dark tour stop in Manchester, our Pitbull tribute act, Pitbull UK, turned up the heat. At the official Timeless Miami merch booth, fans queued for selfies and meet & greets, creating a buzz before the show.
Later, he joined the VIP area to hand out Mr. Worldwide cocktails and mingle with guests. With his authentic look, sound, and vibe, Pitbull UK brought the real Mr. Worldwide experience to fans.
Our celebrity lookalikes and tribute acts create memorable experiences, elevate brand visibility, and generate social content that fans and clients love. From meet & greets to paparazzi-style stunts, sometimes seeing double really is better than the real thing.
Fancy adding a touch of star power to your next activation?
