Big Brief. Even Bigger Briefs. 20,000 Ball Pit Balls for Lynx’s BOXPARK Activation


In July 2025, we supplied 20,000 ball pit balls for a cheeky, head-turning, and not-so-subtle brand moment with Lynx – designed to spark curiosity, get people talking, and connect with a younger audience.

The Brief

Our client wanted a bold, unforgettable activation to launch their new lower-body spray and connect with a younger audience. The concept? Inflatable boxer shorts, a scented ball pit, and one question: ‘Do you spray down there?’

The Challenges

Bearded Kitten originally requested beige balls – a colour not commonly held in UK stock. After a few creative pivots (from black, to white and clear, and back again) we landed on the final mix of ball colours. We also needed to source and deliver 20,000 balls with a tight turnaround.

The Solutions

We supplied 20,000 ball pit balls, settling on a green-and-blue mix that perfectly complemented the brand. It was also a brand-new combination for us! We also supplied gold balls for a golden ball challenge. Our team coordinated logistics to ensure every ball was delivered on time and ready for installation, ensuring a flawless setup at BOXPARK Shoreditch.

The Results

The combination of a playful concept, vibrant colours, and interactive elements made this activation stand out. It connected Lynx with their target demographic in an unapologetically fun and memorable way.

High-profile guests such as Pete Wicks, Chloe Burrows, and Joe Weller helped draw crowds, while the installation created buzz across social media.

Ball pit ball hire only for Lynx BOXPARK activation featuring Pete Wicks, Chloe Burrows, and Joe Weller with blue and green ball pit balls

Ready to make your brand stand out?

From bespoke ball colours in any Pantone or RAL to branded balls featuring logos, QR codes, or text – with over a million balls in 25+ stock colours, we make your boldest (and branded!) ideas happen.

Got a big idea? We’ve got the balls for that.